Brewer Mark D. - Party Images In The American Electorate - Paperback Human Rights & Civil Liberties Law Barcode: 093624892991

Barcode: 093624892991

The book offers the reader pragmatic and insightful means to achieve a state of organisational resilience making use of current research data that shows how managers anticipate and respond to actual and near - miss incidents

Author(s): Thomson Sandra A

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Brewer Mark D. - Party Images In The American Electorate - Paperback Human Rights & Civil Liberties Law Barcode: 093624892991Binding: Paperback Description: Party affiliation has long been the driving force behind electoral politics in the United States. Despite this fact scant attention has been devoted to the American electorate's party images the "mental pictures" that individuals have about the parties which enable citizens to translate events in the larger political environment into terms meaningful to them as individuals. Party images are central to understanding