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Yes, it might happen

Hausfeld said the manufacturers used a marketing strategy that promoted light cigarettes as a lower-risk alternative to regular cigarettes, even though their own internal documents showed they knew the risks were about the same

Verint is an operating division of Verint Americas, Inc., an independent company that provides and hosts an online community platform for blogging and access to social media for Blue Cross and Blue Shield of Illinois

Virginia Slims, whose cigarettes were usually featured in ads dangling from the fingertips of attractive, fashionable young women, solicited sweepstakes entries for a $50,000 shopping spree